AIR JORDAN REBILLIONAIRE
The "Air Jordan Rebellionaíre" commercial was created for Nike, the Jordan Brand, and CNTRBND. The video showcased Reign Cruz, a passionate advocate for self-expression through hair and music, and his deep-rooted love for basketball within the Filipino community in Vancouver: emphasizing the mentality of rebellion and breaking moulds to become legendary.
ROLES: Director, Producer, Director of Photographer, Editor